Wanawiisi

Raw in nature

Clay was the first binding material discovered and used to make plasters. Earthen, clay-based construction is mankind's oldest continuous building tradition. Wanawiisi is a renovation and building company, whose passion is fuelled by the authenticity of clay- and lime plaster used in old building traditions. They use this extensive knowledge of traditional materials to build and renovate, blending traditional and modern looks to create unique living spaces. 

We collaborated with them to create a new visual identity that reflects their ideals, values and beliefs. Our goal was to give Wanawiisi a look that would open new doors in renovating traditional clay-based constructions, be it living spaces, architectural landmarks or cultural sites in the UNESCO world heritage list.

Our part:

• Research and insights
• Brand strategy
• Brand identity
• Tone of voice
• Copywriting
• Art direction
• Graphic design
• Brand guidelines
• Web design
• Web development